The Overnight Coffee Challenge campaign was a brilliant promotion for a 100+ year old company, looking to prove that their products really work. Here’s how it went down: Genuine Thermos® Brand invited consumers to win the chance to literally “wake up and smell the coffee.” The brand shipped coffee overnight to door steps across the [...]
The post Genuine Thermos® Brand’s #OvernightCoffee Challenge Heats up with Klout Perks appeared first on The Klout Blog.